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7 Best Brokerage Accounts & Trading Platforms: Top Investment Choices for 2025

Some online brokers avoid commissions and instead use monthly account fees to earn money from their customers. This can be a fixed monthly account fee like those charged by Acorns or apps like it. Some online brokers offer banking services attached to their online stock trading activities, and they may also offer debit card access.

Also Good for Cryptocurrency Trading

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Interactive Brokers (IBKR) offers astonishing access to 160 markets in 36 countries and support for its services in 200 countries and territories, all with funding and trading capabilities in up to 28 currencies. Simply put, this is by far the broadest global coverage in the industry. For instance, Robinhood now offers individual retirement accounts (IRAs) and Roth IRAs via Robinhood Retirement. Functionally, it comes up short compared to many other IRA providers because of its investment options. It offers just stocks and ETFs; like with its brokerage account, mutual funds aren’t available. Options aren’t currently available, though Robinhood has explicitly stated that options will be made available soon.

E-Trade’s discounts on volume options trading are a huge benefit if you trade often. Robinhood is a great platform for investors who want to start trading stocks and ETFs quickly without too much hassle and aren’t looking for in-depth research. Schwab meets the industry standard on stock and ETF commissions — zero. Robinhood is best for beginner investors who want to keep it casual with an easy-to-use platform.

J.P. Morgan Self-Directed was hot on Merrill’s heels, boosted in large part by a robust training program for its representatives. Depending on the representative’s role, the firm says, some training programs last for two-plus years. A below-average phone-line best stock brokers hold time of less than 30 seconds and a roughly 12-hour average response time to email queries helped, too. We also asked about the percentage of time that a customer was able to get an answer to their question at the first point of contact with a live representative, among other questions. But each firm shines in one category or another, and no firm aced every one.

  • See our list of the best brokers for options trading if you’re focused on trading stock options — several stock brokers have eliminated their contract fee completely.
  • However, a brokerage account gives you way more investment options and is not FDIC insured like a traditional bank.
  • They may be just checking their portfolio balance in the middle of the day.
  • Some customers also find the platform’s user interface to be outdated.

Information on this page is for educational purposes only and not a recommendation to invest with any one company, trade specific stocks or fund specific investments. Webull’s versatile yet user-friendly trading app offers an impressive array of powerful tools for on-the-go traders, without overcomplicating the experience. It includes customizable filters, over 10 order types and advanced charts with drawing tools, more than 50 indicators and 60+ on-chart technical signals. Traders can quickly assess stocks using analyst ratings, price targets, quant ratings and technical summary scores.

What to consider when choosing an online broker

  • Farran Powell is the managing editor of investing at Forbes Advisor.
  • It won this category by a clear margin, thanks to a robust array of retirement calculators, tools for tracking spending and college savings, and a bond screener on its app.
  • We deducted points from Firstrade for its lack of certain features, including a trade simulator and human or robo-advisory services.
  • Others may favor fundamental analysis, examining a company’s financial statements and industry trends, say, to evaluate it as a potential investment.
  • Some of the best brokers on our list—Charles Schwab, Fidelity and IBKR—don’t charge for withdrawals.

This makes it a popular choice for retirement savers and investors who want a steady, disciplined approach to building wealth. By contrast, a platform is the software tool that you use to place those buy and sell orders. It integrates research options, a custom user interface, and portfolio management tools to help you grow your investments. Platforms serve as a software intermediary that helps transmit data between you and your brokerage. Investors said what they liked most about their current brokerage was that it’s easy to use (75%). They also highlighted low fees (55%) and a wide array of investment options (41%).

Best for ETFs

To choose the best brokerage firm, start by looking at your investment style and what you want from a brokerage. Interactive Brokers has multiple pricing options depending on your level of trading activity and personal trading needs. The basic account, IBKR Lite, offers commission-free stock and ETF trades and competitive fees for most other trades.

Interest rate on uninvested cash

The advisor also has what we consider the most versatile robo advisor system that supports the highest levels of investment portfolio customization. If you don’t feel satisfied with the automated system, you can request the services of a human investment portfolio analyzer, but this will cost you. Stocks and ETF trades at Charles Schwab attract a $6.96 charge per transaction while the options attract an additional $0.75 per contract. Opening a new account and funding it with a qualifying deposit nonetheless earns you 60 days of commission-free trades. Beginner investors, therefore, have a great opportunity to learn not just from the educational investment material availed on the broker’s website but from learning at the feet of pro investors.

Best for Low Costs

We also like eToro’s strong crypto-trading features as well as the extensive educational materials available on eToro Academy. You can reach Fidelity customer support at any time via phone and web chat. Though you can invest in assets that are part of the cryptocurrency ecosystem, you can’t directly buy or sell crypto using Schwab. If you’re hoping to invest directly in crypto, Schwab isn’t the right fit for you. Arielle is a NerdWallet authority on retirement and investing, with appearances on the “Today” Show, “NBC Nightly News” and other national media.

You also don’t need special qualifications to gain access to their social trading Thinkorswim platform where the veteran and novice investors meet and share ideas, opinions, and investment strategies. Vanguard funds not held in a brokerage account are held by The Vanguard Group, Inc., and are not protected by SIPC. Brokerage assets are held by Vanguard Brokerage Services, a division of Vanguard Marketing Corporation, member FINRA and SIPC.

His work aims to make personal finance accessible and actionable for everyday readers. When he’s not writing, Joel enjoys surfing and spending time with his family. Interactive Brokers (IBKR) secures the number two spot for best stock broker for 2025 in what was an incredibly tight race. While IBKR is best known for catering to advanced traders and professionals, it also offers features that make it surprisingly accessible to a broader audience. Bankrate.com is an independent, advertising-supported publisher and comparison service.

support, research amenities, and customer service.

Morgan Self-Directed Investing offers easy trading, an optional robo-advisor, and seamless Chase integration. You’ll get 1% added to your retirement contributions (or 3% if you’re a Robinhood Gold member) — basically free money, especially helpful if you’re self-employed. With fractional shares and a clean, easy-to-use app, Robinhood makes it super simple to start investing with just a few bucks. Joel O’Leary is a full-time Personal Finance Writer at Motley Fool Money, covering credit cards, bank accounts, investing, mortgages, and other personal finance topics. Joel has been writing about personal finance since 2018, previously leading editorial content for the How To Money podcast and serving as a resident writer at Budgets Are Sexy. He bought his first rental property at age 18, funding the down payment with savings from his high school job at McDonald’s — a testament to his lifelong passion for smart money decisions.